Capsule Collection Design

Core Strengths:

  • Seasonal direction & moodboarding

  • Concept sketching

  • Color palette curation

  • Cross-category outfit-building

  • Story driven design presentations

Creation of focused collections that combine trend relevance, brand storytelling, and functional performance.

Tech Pack Creation

Precision in translating design into production-ready documentation.

Core Strengths:

  • Detail sketches with concise callouts

  • Accurate construction notes & measurement standards

  • Complete BOMs including trim callouts

  • Factory-ready files

Additional Skills

Trim Design

Design and development of custom trims that elevate the product and reinforce brand identity.


Core Strengths:

  • Branded zipper pulls, drawcords, labels, etc.

  • Functional trim solutions for performance apparel

  • Collaboration with vendors on material and finish

  • Seasonal trim stories tied to capsule themes

  • Emphasis on subtle but premium detail

Athlete Outfitting & Special Projects

End-to-end design of exclusive kits and event-driven capsules for elite athletes.

Core Strengths:

  • Event specific outfitting

  • Collaboration with athletes on fit, feedback, and function

  • Event timing, development timelines, and approvals

  • Visual storytelling aligned with brand initiatives

  • Performance-tested under real-world conditions

Moodboard & Concept Deck Development

Visual storytelling that defines seasonal vision, brand tone, and product direction.


Core Strengths:

  • Trend forecasting and reference curation

  • High-impact layout design (Illustrator / Figma)

  • Thematic storytelling with supporting copy

  • Decks formatted for cross-functional clarity

  • Useful across marketing, product, and leadership teams

Typography & Layout Design

Refined use of type and composition for print, decks, and digital presentations.

Core Strengths:

  • Custom typography for apparel or identity

  • Graphic layout for decks, lookbooks, and zines

  • Brand-forward typographic storytelling

  • Clean, editorial design with attention to hierarchy

Performance Apparel Design

Functional-first product creation rooted in motion, material innovation, and athlete feedback.


Core Strengths:

  • Seamless, knit, and stretch-woven construction

  • Zoned body-mapping & breathability

  • Athlete collaboration and wear testing

  • Deep understanding of movement, fit, and recovery

  • Experience across run, training, surf, and jiu-jitsu

Print Design

Creation of original prints and patterns that amplify product identity and storytelling.

Core Strengths:

  • Seamless repeat patterns and engineered placements

  • Digital artwork for print

  • Color separation & production-ready millsheet files

  • Seasonal print stories tied to capsule concepts